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So, memes are fun mental games that strengthen a feeling of community and camaraderie.
They can be awesome, and they can deteriorate into poop jokes fairly quickly.
I think they're a natural byproduct of the kind of personality clustering that happens on Twitter and Tumblr. We share similar tastes in terms of humor and content, so it stands to reason that people will take something, add their personality to it, and put it back into the system with the belief that it will be appreciated.
...and of COURSE people will run it into the ground until it's not funny... then run it for another two days.
And without memes, there's plenty of geniunely hilarious people I might never have found. I'm thinking in particular of @liabo, who came from out of nowhere with "C'mon Dick Cheney, let's go hunting! #6wordepitaph"
And for my personal opinion on memes on the internet? Hate them, and have little use for them. It's not to say that people can't be clever and that it's not sometimes fun to participate in common themes, but too often people just post the meme and, apparently, want you to think it's special. That is to say, people who use memes like puns, but without going through the exercise of thinking up a pun.
Why not apply that same principal to all posts? Why are meme-related submissions held to a higher standard, while posts like "AAAUUUGHH I hate today." are tolerated?
Having said that, it is true that memes drag on much longer than they should, and most of the fun happens in the first twenty minutes or so. But overall, I like 'em.
What I think is fascinating in this area the hashtags on Twitter that allow you to follow trending of discussion topics which are like discreet memes, which I think is like instant memetics without all the messy and time consuming research.
Meme-ness is energy.
There will always be meme backlash (@phyllisstein), and I can't help but think that meme backlash is itself a meme.
Of course, this is coming from a Twitter user who has rocked quite a few memes. Rocked them hard. Like a rock. Rock.
We pass and receive memes like we pass and receive bacteria; a yellow smiley face, a movie quote, a political lie, a social truth, deconstruction and mass distractions. achoo. ahem.
PRO:
- Often memes exist for purely generous purposes. #followfriday being an obvious example. It's nice to shout out to the universe the names of people you think are awesome, and they can then reap the benefits by getting more people to "hear" their awesomeness.
PRO:
- They can serve to filter out topics that are or are not of interest to you. Say I'm not interested in the minutia of SXSW. When scanning my Twitterific, if I see said "meme" (if that can be described as a meme), I can ignore and move on. Similarly, if I'm a LOST fan and I wanna see what other peeps have to say about it, I can keep an eye out for that tag (again, I'm not sure if certain tags constitute memes, but...)
PRO:
- Memes can allow people to flex their creative-wit muscles, to see what they can come up with to make others laugh, smirk or say "why didn't I think of that?"
CON:
- Sometimes a meme can run its course pretty quickly, but Twitterers keep it going anyway, at which point it's merely tiresome and exhausting to follow. Beating a dead meme, you might say.
That said, I tend to abstain. Not sure why. I guess I just like playing with myself. I mean, by myself. Musical masturbation meme, anyone? #bandcamp
Thanks.
Memes (in the Twitter or Tumblr sense of the word) can be entertaining and can serve to foster community on social networks, but carry with them an inherent risk of continued circulation beyond their expiration date.
I think it could be argued that the aforementioned expiration date is subjective, as there are still some remote tribes who have yet to be exposed to the "YO DAWG" meme.
I think memes like these meet resistance when people want to apply their own ideas about when something has stopped being funny to an entire network. We enter dangerous territory when we discourage comments because they rely on prepackaged humor. After all, much of what happens here borrows from other jokes or ideas. Maybe the addition of the hashtag could be viewed as a sort of admission of that fact.
I also believe that some people dislike memes because of their effect on favrd or even a user's timeline. Simply put: it is harder to be heard in the meme storms, ESPECIALLY when you are not participating. That can be frustrating for someone who wants to express something during such a time.